Welcome to the new MobilePosse.com!

After several months of planning and lot of development work, we're relaunching our corporate website at MobilePosse.com. You'll find a completely new look and feel, along with a lot of new information for carriers, advertisers, and content providers. Be sure to check back often as the website will be the first to reflect new Mobile Posse news - press releases, product enhancements, carrier launches and more.

But the new MobilePosse.com is more than just a redesign; the new site coincides with a significant expansion of our core strategy: We're putting increased emphasis on our carrier partners and the ability to use the our active idle screen platform for customer relationship management on the mobile device - mCRM. Mobile Posse first launched its idle screen platform - under the brand name Revol Perks - as an ad-supported content distribution service in 2007. Additional carriers quickly followed. All began to experiment with idle screen delivery of customer-centric messages.

So what happened?

In short - idle screen mCRM worked. Customers - who were already responding with industry-leading numbers to idle screen advertising - responded even more positively to carrier messages. Fast forward to today, when our partners are using the platform to promote new wireless services, mobile applications and games, deliver customer satifaction surveys, and so much more. Mobile Posse gives them a cost-effective mobile communications channel that enables them to proactively connect with their customer base in a non-intrusive and highly engaging way. So, with a view toward meeting these specific objectives, we're building a new practice area focused entirely on mCRM.

There's a lot of "new" in the works at Mobile Posse, and MobilePosse.com is just the first step. Cheers!