Active Idle Screen Company Raises Additional Capital to Fund Continued Growth
February 23, 2010
February 03, 2010
Ford Motor Co.’s mobile idle-screen advertising campaign to drive consumer interest in the 2010 Ford Taurus achieved an average click-through rate of 20 percent. The automaker tapped Mobile Posse for the campaign, which ran during November and December. Ford ran a national campaign promoting the launch of the redesigned Taurus, reaching more than 1 million of Mobile Posse’s opted-in base of mobile consumers across 210 designated market areas (DMAs). Idle screen advertising campaign reaches over 1MM mobile users, generates average CTR of 20% MCLEAN, VA, February 2, 2010 – Mobile Posse is helping Ford Motor Company to drive consumer interest in its all-new 2010 Ford Taurus. During November and December 2009, Ford ran a national campaign promoting the launch of the redesigned Taurus to Mobile Posse’s opted-in base of mobile consumers.
February 02, 2010
November 19, 2009
Advertisers such as Procter & Gamble, Gatorade, Ford Motor Co. and Ace Hardware are running on-deck idle-screen advertising with carrier MetroPCS. MetroPCS has launched MyExtras, a free informational service for MetroPCS customer that includes idle-screen advertising and discount offers from retailers, becoming the first carrier in the U.S. to launch idle-screen customer relationship management services for its subscribers. MetroPCS tapped Mobile Posse’s newly launched MobiCRM idle-screen platform for wireless carriers. type:
Carrier
November 10, 2009
Mobile Posse Inc. has launched MobiCRM, a new idle-screen CRM platform for wireless carriers. MobiCRM enables carriers to reach their customers with graphical and interactive messages on their cell phone’s idle screen. The platform lets carriers leverage largely unused idle screen inventory for proactive and ongoing customer communications. Mobile Posse’s idle-screen platform powers MetroPCS MyExtras, a free informational service for MetroPCS customers. MetroPCS is the first carrier in the U.S. to launch idle screen CRM services for its subscribers.  type:
Carrier
November 10, 2009
By Jason Ankeny type:
Carrier
McLean, VA, November 10, 2009 –Mobile Posse, Inc., the leading provider of active idle screen content and advertising solutions for mobile, today announced the launch of MobiCRM, a new idle screen CRM platform for wireless carriers. MobiCRM enables carriers to reach their customers with graphical and interactive messages on the most-viewed real estate on the mobile phone: the idle screen. The platform lets carriers leverage largely unused idle screen inventory for proactive and ongoing customer communications.
November 10, 2009
October 27, 2009
Let’s start with a quick poll: 1. How often do you want to ask your customers a question? If you’re like most marketers, you probably answered a) Always to question 1. You could probably think of 10 different, important questions to ask your current customer base without even trying. Were you satisfied with your customer experience? Did you take advantage of our recent offer? How can we best serve you? The Mobile Posse software brings great new content and offers to you daily on the mobile device. Mobile Posse's solution is currently deployed for the following platforms: To get started: 1. Download the Mobile Posse application from the application store When will Mobile Posse be available for my phone? New products are announced all the time, so be sure to check back soon for the latest information.  Daily Scoop offers Verizon Wireless customers customized sports scores, weather, trivia, local gas prices and more, along with offers and discounts from local and national retailers. Daily Scoop is a free application that customers can download from the Shopping n Style and Download This! categories under the Browse & Download section on Get It Now(R)-capable phones. Customers may choose to enter their age, gender and zip code, and Daily Scoop will deliver relevant information and offers from retailers located in customers' geographic areas. From the press release: | Related AdvertisersRelated CompaniesCalais Entity Vocabulary: Company Related CategoriesCalais Entity Vocabulary: Calais Document Category |
| Mobile Posse is available on select handsets from our carrier partners. |
