Our Solution

If you are looking for a proven marketing medium that lets you: deliver an enhanced service experience to build subscriber loyalty; promote your products and services; reduce CRM costs; and realize high margin advertising revenue, look no further!

Mobile Posse’s turn-key solution enables Mobile Operators to engage opted in subscribers via targeted and relevant messages. These messages are delivered to the idle screens of mobile handsets when the devices are not being used actively. By delivering graphically rich, interactive, and timely messages to the prime real-estate on mobile devices, Operators are able to deliver a very positive and enjoyable experience to their subscribers. Given the ability to white label and personalize this service offering, Operators can strengthen their relationship with their existing subscriber base and drive loyalty and retention.

Through our solution Operators can deliver highly targeted messages that help them drive discovery and adoption of existing products and services (e.g., ringtones, wallpapers, etc.). Additionally, Operators can deliver self-service information to subscribers (e.g., minutes usage, account balance, etc.) thereby reducing customer care calls while at the same time enabling subscribers to get the most out of their service. Operators have the ability to deliver targeted service cross-sell and up-sell promotional messages to subscribers, with immediate calls to action for conversion. Operators now have access to a marketing medium that is proving to be far more effective than SMS, email or other traditional approaches. With near real-time feedback on consumer response to a campaign, there is never a question about ROI.

In addition to promoting subscriber loyalty and driving usage of existing products and services, Mobile Posse enables a new high-margin third party advertising revenue stream for Operators. By delivering a rich mix of content, Operator messages, and very targeted and relevant offer oriented messages from advertisers, Mobile Posse has been able to achieve unprecedented subscriber engagement and very high levels of satisfaction.

Operators have complete control over how many and what kind of messages are delivered to their subscribers each day. Mobile Posse’s turn-key solution does not require any network integration and leverages non-peak hours of operation for exchanging all its messages and metrics. Furthermore, by being able to target all subscribers with data capable handsets, Operators are able to reach a disproportionate majority of their subscriber base.

To learn more about our current deployments, click here.