06 Dec

United Press International Turns To Firstly Mobile’s Device-Based Content Discovery To Dramatically Boost Engagement

ARLINGTON, Va., Dec. 06, 2018 (GLOBE NEWSWIRE) — Mobile Posse, the technology innovator that turns telecom companies into mobile media leaders, today announced that United Press International (UPI) has leveraged Firstly Mobile, Mobile Posse’s next-gen content discovery platform distributed through wireless carriers and smartphone OEMs, to drive higher mobile user engagement. UPI, a leading provider of news and photos to millions of readers around the globe via UPI.com, saw dramatic results with a 2x increase in mobile RPMs and overall mobile revenue, as well as a spike in engagement from Firstly Mobile as compared to other referral traffic, including:

read more
16 Nov

Mobile Posse’s Growth Recognized by Deloitte Fast 500, Inc. 5000, WBJ Fast 75 and Other Awards

ARLINGTON, Va., Nov. 16, 2018 (GLOBE NEWSWIRE) — Mobile Posse, the technology innovator that turns telecom companies into mobile media leaders with frictionless content discovery solutions carriers and OEMs can build into their phones, continues to post strong growth. The company recorded a three-year revenue growth of 387 percent, while exceeding 40 million monthly active users (MAU). The news follows the launch of Mobile Posse’s Firstly Mobile offering, its latest next-gen content discovery platform providing a bigger revenue opportunity for carriers and OEMs.

read more
08 Nov

Mobile Posse Appoints Steven McCord as CTO

ARLINGTON, Va., Nov. 08, 2018 (GLOBE NEWSWIRE) — Mobile Posse, the technology innovator that turns telecom companies into mobile media leaders, today announced Steven McCord has been appointed its Chief Technology Officer. McCord will oversee the company’s engineering, development, project management and quality assurance teams. In particular, McCord will help Mobile Posse double down on its recently announced Firstly Mobile offering, a next-gen content discovery platform that creates native device experiences to make the smartphone better.

read more
27 Sep

Mobile Posse To Replace Bloatware With Something Smarter & Less Annoying

Existing mobile technologies are currently far from fulfilling their potential in terms of meeting user expectations on quality content discovery … and bloatware could and should be replaced with native content targeted at individual users that’s more engaging and less annoying. While essentially no industry analyst believes bloatware will ever go away, Mobile Posse’s solution promises to make such pre-installed content aimed at after-sales smartphone and tablet monetization much more bearable for consumers. …as things stand right now, Firstly Mobile is as good of a chance for the mobile industry to do so as they come.

read more
20 Jun

Jon Jackson shares his thoughts with WSJ on AT&T AppNexus Acquisition

“By all rights, the carriers really should be the next big mobile media players,” said Jon Jackson, founder and chief executive of Mobile Posse, a mobile advertising technology company. “They have over a hundred million subscribers unlocking their AT&T phones 120 times a day, they’re in a great position. But first they need to sort out how they get content in front of their subscribers and next sort out how to plug in mobile advertising.”

read more
18 May

Mobile Posse Calls for “Smarter Phone Revolution”

Jon Jackson, Chief Executive Officer of advertising and customer relationship management company Mobile Posse, penned an open letter to wireless carriers and original equipment manufacturers earlier this weak, calling for a “smarter phone revolution” meant to address the constantly growing consumer expectations and usher in the new era of handset technologies.

read more
WordPress Video Lightbox Plugin