McLean, VA — Mobile Posse has been named a silver winner in the Most Innovative Product of the Year category in Best in Biz Awards 2014, the only independent business awards program judged by members of the press and industry analysts.
Mobile Posse is the first company to commercially launch rich-media home and lock screen push messaging in North America. AppEnvoy, launched on May 21, 2014, is a revolutionary new way to monetize apps and harness the full power of home and lock screens with rich-media push messages that entice more consumers to engage. Consumers pick up their smartphones upwards of 100 times a day and spend 26% of our time on the home screen alone. That’s why experts are valuing the home screen at a staggering $16B per square inch. Mobile Posse is at the forefront of PUSH 2.0. – the next generation of interactive messaging that enable publishers to capitalize on the opportunities of the home screen.
“We are honored to be recognized by Best in Biz as one of the most innovative products of the year,” said Jon Jackson, CEO of Mobile Posse. “The home screen is the new battleground for immediate consumer engagement. Mobile Posse’s groundbreaking platform helps publishers, carriers, and advertisers cut through the mobile clutter and engage consumers on the most valuable real estate in mobile.”
Best in Biz Awards’ fourth annual North American program was its most competitive yet. As in previous years, the fourth annual program in North America featured a large and distinguished judging panel comprised of members of the media who reviewed and scored the hundreds of award nominations. More than 550 award nominations were received this year in a variety of company, executive, team, and product focused categories. Nominations were fielded from public and private companies of all sizes, from virtually every major industry and region in the U.S. and Canada.
“I salute all the companies in the Most Innovative Company of the Year category. It was inspiring to read about the work they’re doing, and taken as a whole their stories gave a tremendously encouraging view of the state of American business,” said Doug Cantor, senior editor at Inc. magazine, judging his second Best in Biz Awards. “With such a strong field spanning a variety of industries, choosing a winner was a challenge, to say the least.”
Best in Biz Awards 2014 honors were presented in 60 categories, including Company of the Year, Fastest-Growing Company of the Year, Most Innovative Company of the Year, Best Place to Work, Technology Department of the Year, Executive of the Year, Most Innovative Product of the Year, Best New Product of the Year, PR Campaign of the Year and Website of the Year.
Winners of Best in Biz Awards 2014 were determined based on scoring from an independent panel of 53 judges from highly recognized newspapers, business, consumer and technology publications, radio outlets, and analyst firms. In addition to the numerous judges returning from previous panels, this year’s 53-person judging panel included several worthy additions to this high-profile group. The panel included contributors to AdWeek, American Banker, Android Central, Atlanta Tribune, Boston.com, Buffalo News, Business News Daily, Chip Design Magazine, Computerworld, Connecting Women Radio, Consumer Affairs, Crain’s New York Business, CRN, Detroit Free Press, Digital Trends, ECT News Network, Entrepreneur, eWeek Channel Insider, Fierce Online Video, IDB Ventures, IEEE Institute, Inc. Magazine, InfoRisk Today, Information Week, Journal Times, King Features Syndicate, L.A. Biz, Lab Reviews, Law Technology News, Marketing Profs, MediaPost, Miami Herald, Motley Fool, New York Observer, NorthBay Biz, PC Magazine, peHUB, Phoenix Business Journal, Quad-City Times, San Jose Mercury News, Silicon Valley Business Journal, Small Business Digest, Tech Cocktail, Tech-Gaming, TheDeal.com, Upstart Business Journal, Venture Capital Journal, Wired, Xconomy and ZDNet.
For a full list of gold, silver and bronze winners in Best in Biz Awards 2014, visit: http://www.bestinbizawards.com/2014-winners.
About Best in Biz Awards
Best in Biz Awards recognizes top companies, teams, executives and products for their business success as judged by established members of the press and industry analysts. Best in Biz Awards honors are conferred in two separate programs annually: North America, and International. Entries will begin to be accepted in the Best in Biz Awards 2015 International program in January 2015. Any organization worldwide may participate in the International program in any of the more than 60 company, department or team, executive and product categories. For more information about the entry process and categories in the International program, please visit: http://intl.bestinbizawards.com.