McLean, VA – Mobile Posse and Phoenix Marketing Intelligence announced they will be completing their second round of consumer research focused on better understanding how different segments of users (demographic, app type, etc.) currently use and would prefer to use their mobile home and lock screens. Research highlights will be presented at ad:tech San Francisco.
DIRECTOR OF YIELD MANAGEMENT
Marc has been part of our Posse since 2016 and serves as Director of Yield Management. He’s is a resident jester and shows that by instigating on slack.
Marc’s key responsibility is making revenue explode upwards on a daily basis. He also is responsible for maintaining our advertising demand partner relationships and overseeing all aspects of Ad Operations.
Prior to Mobile Posse, he was keeping old school companies profitable as best as possible as a Senior Manager at Gannett and AOL. As someone who has always been passionate, Marc started his career as an ad agency account manager after getting his degree at James Madison University.