FIRSTLY NEWSROOM

FIRSTLY BLOG

AAn Open Letter to Verizon, AT&T, T-Mobile, Sprint, Samsung, LG …..
Join the #SmarterPhoneRevolution

On May 1st, our country’s biggest wireless company and biggest Android phone manufacturer cut a deal to improve mobile content discovery….

The Satisfaction of the Mobile Snack

The Satisfaction of the Mobile Snack

The median mobile session length is only 27 seconds (more on this later) – which means people are “snacking” on their smartphones more than ever. This is why taking the “Friction” out of content discovery experiences – the types, taps, swipes, and waits that slow us down – is of utmost importance….

Facebook Fallout: 4 Coming Evolutions of the Content Experience

Facebook Fallout: 4 Coming Evolutions of the Content Experience

Recently, well-known analyst Roger Entner wrote a whitepaper titled “Frictionless Media Creates New Opportunity for Carriers”. The recent data security concerns that people have over Facebook has opened the window further for carriers to take advantage of this opportunity – but they need to act now!…

NEWS & EVENTS

Mobile Posse Triples Size of Arlington Headquarters at One Ballston Plaza

Appoints noted software development leader Steve Drill as CTO

 Mobile Posse, the leading platform for creating frictionless content experiences on smartphones, today announced the expansion of its Arlington headquarters…

Mobile Posse Creates a Frictionless Mobile Experience

Mobile Posse, the leading platform for creating frictionless content experiences on smartphones, is creating more significant ad revenue streams for mobile carriers…

Mobile Posse was honored as a finalist for Tech Company of the Year

Mobile Posse was honored as a finalist for Tech Company of the Year at Northern Virginia Technology Council’s annual tech awards.

MOBILE POSSE IN THE NEWS

A New – But Brief – Window of Opportunity for Mobile Carriers in the Age of Data

thefastmode.com

The Cambridge Analytica scandal has brought to light for consumers exactly how much personal data Facebook and other companies may have. But we’ve heard little about and from the wireless carriers. Where are T-Mobile, AT&T, Verizon/Oath, Sprint, and others (who have their own troves of data) in this conversation, some might ask? I’ll tell you where. They’re in the catbird seat.

It’s Time to Demand More of Your Smartphone – and I Don’t Just Mean More Pixels – Mobile Marketing Watch

Mobile Marketing Watch

The Cambridge Analytica scandal has brought to light for consumers exactly how much personal data Facebook and other companies may have. But we’ve heard little about and from the wireless carriers. Where are T-Mobile, AT&T, Verizon/Oath, Sprint, and others (who have their own troves of data) in this conversation, some might ask? I’ll tell you where. They’re in the catbird seat.

Mobile Posse Hires New Chief Technology Officer, Plans Office Expansion

DCInno

Since 2005, Mobile Posse has been quietly, but quickly, growing its footprint in the D.C. tech scene. Now, CEO Jon Jackson is looking to keep the company’s momentum going with both a new C-suite hire and a headquarters expansion in Arlington, Virginia….

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